Wellness Tourism Initiative 2023 Destination Case Studies

What makes a great wellness tourism destination?

Whether you are a country, region, city or village – wellness tourism has the power to benefit your local communities, visitors and environment.The sector has just been valued at $651 billion according to latest GWI data.

Downloadable Destination Case Studies

Discover this ongoing series of best practice destination case studies from around the world.These include our urban wellness case study of Singapore, a deep dive into Bhutan’s leadership in this space and a case study of resilience and excellence in a small region called the Adelaide Hills in Australia.

Destination Case Study Webinars

Enjoy a deeper dive on these destinations via our webinar series – starting with Singapore as an emerging urban wellness tourism destination. Speakers include the Singapore Tourism Board’s Executive Director of Sports and Wellness, Ong Ling Lee, COMO Hotel’s & Resorts Project Director Melinda Yon and Co-Founder of Tienji Academy, Simon Wong. Moderated by the Chair of the GWI’s Wellness Tourism Initiative and Founder of Well Traveller, Katherine Droga, together they discuss success strategies for the country and current consumer demand and industry excellence.
Webinar link here.

Interested in discussing a case study of your country or region? Contact us