LEADING WELLNESS ECONOMY RESEARCH
from the Global Wellness Institute
The Global Wellness Institute initiates, analyzes, and trumpets authoritative wellness industry research. We believe that accurate and in-depth research and data on the wellness economy—and its 11 sectors—are the foundation of the Institute’s goal to empower wellness worldwide.
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Featured Research Reports
Global Wellness Economy: Country Rankings (2019-2023 Data)
A companion to GWI’s 2024 Global Wellness Economy Monitor, this report is the only place to find detailed regional and country-level data on the size of the wellness industry. It ranks 140 countries by the size of their wellness economies, compares wellness to the size of each country’s overall economy, examines per capita spending on wellness at the country level, and explores post-pandemic recovery of the wellness market across different countries. The report also provides a summary analysis and data profile for the wellness economy across six global regions.
2024 Global Wellness Economy Monitor
The 2024 Global Wellness Economy Monitor reveals that the wellness economy has reached a new peak of $6.3 trillion in 2023 and is projected to grow to nearly $9.0 trillion by 2028. This report is packed with data capturing the growth and trends in the global wellness economy and its 11 sectors from 2019-2023, with 5-year projections through 2028.
Geography of Wellness: Country Reports
The Geography of Wellness is a groundbreaking initiative led by the Research Fellows at GWI focusing on providing robust wellness market data for select countries around the world. Each country’s wellness economy data is presented on a dedicated country webpage, as well as in a detailed Wellness Economy Country Report, which shows the trajectory of the wellness economy, the composition of the country’s wellness economy, and other exclusive data by sector and subsector.
2024 Wellness Policy Toolkit: Mental Wellness
The third of seven toolkits in GWI’s Wellness Policy Series, this report presents mental wellness as a coherent domain of wellness policy that is separate from, and complementary to, mental health policy. It explores key challenges to our mental wellness, explains why we need to promote mental wellness, and offers specific policy actions that stakeholders can pursue to support all populations.
2024 Wellness Real Estate: Market Growth (2019-2023) and Future Developments
Published in conjunction with the GWI/GWS Wellness Real Estate & Communities Symposium, this report provides GWI’s latest data and insights on the wellness real estate sector, which has been the fastest-growing market in the wellness economy. The report provides global, regional, and country data updated through 2023, as well as analysis of key opportunities and challenges for the future of this sector. Note that this report is a pre-release of data that will also appear in the 2024 edition of the Global Wellness Economy Monitor (releasing in November 2024).
2024 Wellness Policy Toolkit: Wellness In Tourism
The second of seven toolkits in GWI’s Wellness Policy Series, this report introduces a new paradigm for wellness in tourism. It identifies six key barriers that are currently preventing wellness tourism from delivering broad-based health and well-being benefits. It then presents policy ideas that help everyone – from visitors to local residents to businesses – reap more benefits from tourism.
2023 Wellness Policy Toolkit: Physical Activity
The first of seven toolkits in GWI’s Wellness Policy Series, this report explores key barriers driving physical inactivity, and it presents six areas of policy action, where new policies, government resources, and public-private partnerships can address gaps and expand physical activity participation and access.
2023 Health, Happiness, and the Wellness Economy: An Empirical Analysis
This report examines the nexus of wellness spending, health, and happiness, in a collaboration between GWI and a key author and statistician for the UN World Happiness Report. It is the first-ever global analysis of the statistical relationships between total and sector-level wellness economy spending and various measures of happiness and health outcomes. Based on the results of the statistical analyses, we explore the implications for the wellness economy and the scope for public policy actions.
2022 Defining Wellness Policy
The first-ever study to define wellness policy and argue for why it is needed, this report makes a compelling case for why wellness policy is essential not only for governments but also for businesses. This report is the first release in GWI’s Wellness Policy Series.
The Global Wellness Economy
The wellness economy is a colossal global industry, estimated by the Global Wellness Institute at $6.3 trillion in 2023. The wellness economy encompasses eleven varied and diverse sectors, which enable consumers to incorporate wellness activities and lifestyles into their daily lives.
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About the Global Wellness Institute Wellness Economy Research
The Global Wellness Institute provides comprehensive, objective, and global research on the wellness economy and its 11 sectors. We strive to be the go-to resource for those seeking to understand how wellness has become a driving force in today’s global economy, at the nexus of consumer markets, business opportunities, and government policy-making.
All of our research is available for free to the public, and therefore we rely on sponsorships to underwrite the work. Our research sponsors understand well the value of supporting research, both as a service to the public and a business decision, as sponsors receive visibility throughout the year and are forever linked to the important work of the Institute. Please click here for more information about sponsoring research.
Please note that all reports are the property of the Global Wellness Institute. Quotation of, citation from, and reference to any of the data, findings and research methodology from the reports must be credited to the Global Wellness Institute. To obtain permission for copying and reproduction, please contact the Global Wellness Institute by email at [email protected].
