LEADING WELLNESS ECONOMY RESEARCH
from the Global Wellness Institute

The Global Wellness Institute initiates, analyzes, and trumpets authoritative wellness industry research. We believe that accurate and in-depth research and data on the wellness economy—and its 11 sectors—are the foundation of the Institute’s goal to empower wellness worldwide.


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Featured Research Reports

 

2025 Build Well to Live Well: The Future

This report is an in-depth exploration of the wellness real estate market and a valuable reference guide for the real estate and building industry. It aims to support the industry and its stakeholders to prepare for a future where wellness real estate can be implemented on any scale (from a single home to an entire neighborhood), can meet the needs of diverse residents/occupants, and can be delivered at many price points. It provides a deep dive into why we need more wellness real estate, how to build it, and how to communicate its health and economic benefits. It also explores twelve important future opportunities for the market, with dozens of project examples.

2024 Global Wellness Economy Monitor

The 2024 Global Wellness Economy Monitor reveals that the wellness economy has reached a new peak of $6.3 trillion in 2023 and is projected to grow to nearly $9.0 trillion by 2028. This report is packed with data capturing the growth and trends in the global wellness economy and its 11 sectors from 2019-2023, with 5-year projections through 2028.

Global Wellness Economy: Country Rankings (2019-2023 Data)

A companion to GWI’s 2024 Global Wellness Economy Monitor, this report is the only place to find detailed regional and country-level data on the size of the wellness industry. It ranks 140 countries by the size of their wellness economies, compares wellness to the size of each country’s overall economy, examines per capita spending on wellness at the country level, and explores post-pandemic recovery of the wellness market across different countries. The report also provides a summary analysis and data profile for the wellness economy across six global regions.

Geography of Wellness: Country Reports

The Geography of Wellness is a groundbreaking initiative led by the Research Fellows at GWI focusing on providing robust wellness market data for select countries around the world. Each country’s wellness economy data is presented on a dedicated country webpage, as well as in a detailed Wellness Economy Country Report, which shows the trajectory of the wellness economy, the composition of the country’s wellness economy, and other exclusive data by sector and subsector.

2024 Wellness Policy Toolkit: Mental Wellness

The third of seven toolkits in GWI’s Wellness Policy Series, this report presents mental wellness as a coherent domain of wellness policy that is separate from, and complementary to, mental health policy. It explores key challenges to our mental wellness, explains why we need to promote mental wellness, and offers specific policy actions that stakeholders can pursue to support all populations.

2024 Wellness Policy Toolkit: Wellness In Tourism

The second of seven toolkits in GWI’s Wellness Policy Series, this report introduces a new paradigm for wellness in tourism. It identifies six key barriers that are currently preventing wellness tourism from delivering broad-based health and well-being benefits. It then presents policy ideas that help everyone – from visitors to local residents to businesses – reap more benefits from tourism.

 

2023 Wellness Policy Toolkit: Physical Activity

The first of seven toolkits in GWI’s Wellness Policy Series, this report explores key barriers driving physical inactivity, and it presents six areas of policy action, where new policies, government resources, and public-private partnerships can address gaps and expand physical activity participation and access.

 

2022 Defining Wellness Policy 

The first-ever study to define wellness policy and argue for why it is needed, this report makes a compelling case for why wellness policy is essential not only for governments but also for businesses. This report is the first release in GWI’s Wellness Policy Series.


The Global Wellness Economy

The wellness economy is a colossal global industry, estimated by the Global Wellness Institute at $6.3 trillion in 2023. The wellness economy encompasses eleven varied and diverse sectors, which enable consumers to incorporate wellness activities and lifestyles into their daily lives.

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About the Global Wellness Institute Wellness Economy Research

The Global Wellness Institute provides comprehensive, objective, and global research on the wellness economy and its 11 sectors. We strive to be the go-to resource for those seeking to understand how wellness has become a driving force in today’s global economy, at the nexus of consumer markets, business opportunities, and government policy-making.

All of our research is available for free to the public, and therefore we rely on sponsorships to underwrite the work. Our research sponsors understand well the value of supporting research, both as a service to the public and a business decision, as sponsors receive visibility throughout the year and are forever linked to the important work of the Institute. Please click here for more information about sponsoring research.

Please note that all reports are the property of the Global Wellness Institute. Quotation of, citation from, and reference to any of the data, findings and research methodology from the reports must be credited to the Global Wellness Institute. To obtain permission for copying and reproduction, please contact the Global Wellness Institute by email at [email protected].