Sustainability Initiative
Trends 2020

TREND 1: Increasing discussion regarding regenerative sources and circular solutions

Restorative and regenerative micro economies by design are becoming more popular. Consulting companies are now ready to provide advice on program development, supply chain consulting, and road mapping and planning that will help ensure a profitable or cost-neutral circular solution. With more and more companies interested in these practices, communities are starting to collaborate, and together, they are gaining access to mainstream market places. Textiles, beauty and wellness products developed from regenerative sources will slowly become available to the public like organic products once did.

TREND 2: Sustainability strategies increasingly becoming part of all businesses’ overall strategies with smaller companies now also taking part

Business strategies are slowly starting to add a sustainability component and are starting to quantify a social return on investment. Big corporations are adding sustainable practices to their daily activities as consumers become more conscient about their choices and continue to understand that wellness and sustainability go hand in hand. The big shift, though, will come from smaller companies and entrepreneurs that see sustainability as a new business proposition and a business advantage. While this process will be slowed down by the possible economic slowdown where people will be more apprehensive when spending, the trend will continue to gain force by the end of 2020.

TREND 3: Air filtering solutions are becoming a priority

Many industries will start looking for innovative air filtering energy efficient sustainable solutions that will benefit human health. Societies have realized the impact that circulated ventilation can have on a micro environment, and companies and individuals will start investing in industrial solutions or personal air purifiers. One of the most popular personal space purifiers in 2019 was the Dyson Pure Cool, but new solutions are now available: Wireless Pollen Purifiers, Home Diffusers, Smog Absorbing Purifiers, Efficient Purifying Illuminators, Air-Cleaning Apps, Frugal Air Filters, etc.

TREND 4: Plastic usage will increase before decreasing again, and industrial compostable plastic companies will benefit from more additional composting and recycling

The recent Coronavirus outbreak will erode consumer confidence in proper sanitation. Companies like Starbucks have suspended programs like the personal reusable cups bought in stores. We predict that some of the gains in the effort to eliminate water plastic bottles and other disposable cups will be temporarily lost in some places. Some of the most conscientious buyers will start to look for sustainable options, and we will see the appearance of more and more compostable plastics. If this demand continues to increase, more composting and recycling facilities will become available worldwide. Examples: Earthchoice eco-friendly restaurant supplies.

TREND 5: Ozone cleaning technologies will benefit from increased demand

Companies are looking for sustainable and affordable ways to disinfect and protect their micro systems. Companies such as Tersano tested in communities such as Stanford University are showing great results. Ozone technologies reduce the amounts of chemicals thrown into our ecosystem. As these systems become available, the participants in these communities tend to sanitize their living areas more often. For more info, see this video:


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