Hydrothermal Initiative Trends for 2019

Hydrothermal Initiative 2019 Trends TREND 1: Salt Therapy for Real Results In 2019, we predict the use of salt in thermal cabins to soar as spas start putting the health benefits of salt before the aesthetic beauty of pink Himalayan salt blocks. The popularity of designer salt rooms in spas has soared in recent years—and sexy, pink-hued salt brick walls have become ubiquitous in thermal…

Hydrothermal Initiative Trends for 2020

Hydrothermal Initiative 2020 Trends TREND 1: What’s Old Is New Again: Self-Service, Touchless Bathing Circuits Hit Their Stride In addition to the myriad of technology solutions you can expect for touchless, automated entry/exit and contactless check-in/out, there will be a greater emphasis on hydrothermal areas that deliver evidence-based wellness without trained therapists or with very minimal staffing. Hydrothermal bathing’s healing properties have been part of…

Hydrothermal Initiative Trends for 2021

Hydrothermal Initiative 2021 Trends TREND 1: In-Room/In-Suite Wellness There will be an increased commitment to bringing wellness and wellbeing features into the hotel guest room, in addition to the “main” hydrothermal spa area. We will see a renaissance in bringing tubs back to hotel rooms, but this time marketed for their hydrotherapy (wellness) benefits versus the fun/luxurious way in which rooms with Jacuzzi baths have…

Hydrothermal Initiative Trends for 2022

Hydrothermal Initiative 2022 Trends TREND 1: Modern Urban Bathhouses There’s a renaissance of the centuries’ old tradition of “communal bathing” occurring in cities across the world. Urban bathhouses in all shapes and sizes, featuring a wide diversity of rooms with varying temperatures—from saunas and banyas to steam rooms and hammams, as well as pools featuring local waters, be they minerally-enhanced, salt water, or naturally treated…

Happy Holidays and a Bright New Year!

Happy Holidays and a Bright New Year! At this time of reflection, we wanted to share insights from the GWI’s new research report, “Defining Wellness Policy,” that summarize the crucial ways that wellness has positively changed the world. The explosion of wellness into a multi-trillion-dollar economy has generated an ever-increasing array of criticisms of the “wellness-industrial complex.” Critics complain about wellness businesses preying on consumer…

Hormonal Wellness Initiative Trends for 2021

Hormonal Wellness Initiative Trends 2021 Trends We have been observing keyword search and hashtag appearances to measure changing attitudes and interest in the subject of hormonal wellness. The trends previously defined by our working group still persist, and COVID-19 did not seem to have any measurable impact on the attitudes of those seeking information on safe and natural solutions to perimenopause and menopause. Data shows…