And William (Bill) Hall, President, Ipsos Healthcare Japan Japan has a word for it: kodokushi. Literally translated as “lonely death”. It describes a person dying alone at home and remaining undiscovered for days, weeks, or in some cases years. This is not a new phenomenon. The term entered public consciousness in the 1980s. In 2025, the first wave of surviving postwar baby boomers (1947 -1949)…























































