Cultural Shift: Lululemon’s Global Wellness Report Finds Wellbeing Burnout
Lululemon released its fourth annual 2024 Global Wellbeing Report.* In it, the brand found a “counterproductive cycle where the relentless pursuit of wellbeing is making us less well.” While 89 percent of consumers have found more ways to improve overall health and wellness, so has the pressure to maintain the momentum.
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