Consulting Best Practices Initiative

Spa management consultants are paid professionals who specialize in helping companies to define and achieve their goals, whether financial or cultural. Like all management consultants, those working within the spa and leisure sector do not necessarily possess a specific profile, and have a wide variety of skills and experiences within their areas of expertise.

The Latest News and Resources

Initiative Leadership

Lisa Starr

Lisa Starr

Initiative Chair

Lisa Starr, Consultant for Wynne Business, United States

Spa and salon business consultant for Wynne Business, Lisa has over 30 years of experience in the beauty industry, beginning as an entrepreneur and technician, and evolving into management of a regional chain of day spas. She has spent the last 15 years as a consultant, helping companies…Read More

Wilfried Dreckmann

Wilfried Dreckmann

Vice Chair

Wilfried Dreckmann, Founding Director of Spa Project, Germany

Wilfried Dreckmann knows the SPA business from bottom up. More than 20 years of experience in the beauty and spa business, including both practical work as beautician and management positions in some of the most prestigious spas in Europe…Read More



The Consulting Best Practices Initiative aims to fulfill the following objectives:

  • Clarify the role of consultants in a development project or ongoing spa-related business
  • Help individuals and businesses to evaluate when a consultant would benefit them, and provide guidelines on the selection
  • Outline the various areas of expertise of spa and leisure consultants
  • Serve as a global voice for spa consulting professionals, creating common best practices and ethics guidelines
  • Mentor spa professionals who desire to become consultants

Featured Reports and Resources

Consulting Best Practices Initiative 2017 Briefing Paper

The briefing paper is a snapshot of this industry sector including valuable information on latest trends, challenges and initiative accomplishments

Initiative Members

Meet the renowned thought leaders in this field who are collaborating to educate and evolve wellness in this area of global importance.



View the research, trends, whitepapers, infographics and more from this Initiative, as well as a curated list of third party resources.


Contact Initiative

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