The Future of Marketing Is Bespoke Everything (especially for wellness) – The Atlantic, June 11, 2019 Thanks to advances in manufacturing, data collection, and the direct-to-consumer nature of online shopping, personalization is becoming the hot new thing at much more accessible prices—especially in the wellness space (whether customized vitamin cocktails or face serums). This trend taps into something powerful: the idea that we’re all special enough…
Meditation and vacations appear to have overlapping effects. A small study from the University of Groningen (Netherlands) found that 15 minutes of meditation led to similar emotional states as a day of vacation: low levels of negative emotions such as irritation and high levels of positive emotions such as gratitude. ACCESS THIS STUDY
The GWI’s Hot Springs Initiative just released their top five trends for thermal/mineral springs bathing—from more hot springs being designed for people of all ages (from infants to seniors) to more activities such as yoga, massage or forest bathing getting woven into the soaking experience to the big increase in more extreme “fire and ice” experiences—moving from hot waters to ice caves and rolls in…
Diet for One? Scientists Stalk the Dream of Personalized Nutrition – The New York Times, June 10, 2019 No single food regimen works for everyone. A new study from King’s College and Harvard researchers is the most comprehensive effort yet to understand why. Their preliminary results showed surprising variations in how well participants processed fats and carbohydrates, even among identical twins. How efficiently a person…
Can We Live Longer but Stay Younger? – The New Yorker, May 13, 2019 Aging, like bankruptcy in Hemingway’s description, happens two ways, slowly and then all at once; but even if aging at some speed is ultimately inevitable, what happens when we age is far from self-evident. With greater longevity, the quest to avoid the infirmities of aging is more urgent than ever; and…
This Saturday, June 8, the eighth annual Global Wellness Day will be celebrated at 5,000 locations in over 150 countries, with a 2019 theme of “building communities of wellness.” GWI is a long-term supporter, and we hope you will take part in one of the FREE classes and experiences—from yoga to forest therapy hikes—at one of the thousands of hotels, spas, fitness studios, schools, etc. participating.…
