2025 Wellness Travel Consumer Survey This initiative regularly measures consumer and industry sentiment around wellness travel. Our research provides valuable insight for the sector into the latest consumer intention, behaviors and key motivations for wellness travel experiences and destination selection. We invite you to complete our 2025 Wellbeing Check In Survey – open until September 30, 2025. All responses are anonymized for analysis. WIN! All…
Wellness Tourism Case Studies: A Deeper Dive into Best Practices and Future Success The Wellness Tourism Initiative is excited to share a series of in-depth case studies that explore how destinations around the world are successfully attracting and driving wellness tourism. These case studies serve as valuable research pieces, offering a comprehensive look at the strategies and tactics being employed by countries, towns, cities, and…
Introducing the Members of the Wellness Tourism Initiative The Wellness Tourism Initiative is proud to unite a diverse and highly experienced group of individuals and organizations who are at the forefront of the global wellness tourism sector. Together, our members represent a dynamic cross-section of the industry, encompassing operators, consultants, media, tourism boards, and developers of wellness destinations. Each member brings a wealth of knowledge…
The Future of Sleep: How Technology is Revolutionizing Our Nights But first, let’s consider why sleep is getting the focus that it does. According to the Centers for Disease Control and Prevention (CDC), one in three adults in the United States does not get enough sleep on a regular basis. This is cause for concern given the importance of sleep relative to overall health, affecting…
Designed for a better life: How Electrolux is redefining wellness at home Presented by Global Wellness Institute. This content was produced for Electrolux by BBC StoryWorks as part of the In Pursuit of Wellness series presented by the Global Wellness Institute (GWI). For more than 100 years, Electrolux, a global leader in household technology, has championed social change by designing appliances that aimed to liberate people…
Connecting with Heritage Presented by Global Wellness Institute. This content was produced for Banyan Tree Hotels & Resorts by BBC StoryWorks as part of the In Pursuit of Wellness series presented by the Global Wellness Institute (GWI). “Banyan Tree awakens a sense of sanctuary through an interconnected ecosystem of wellbeing experiences.” Communities have used the banyan tree as a space to gather peacefully and connect for…
