Men’s Wellbeing Initiative 2026 Trends Initiative Chair: John Toomey, CEO, The Wellbeing Thought Leaders, Australia Initiative Vice-Chair: Vishal Patel MD, PhD, Founder, Phronos, United States Men’s wellbeing in 2026 is defined by a central tension: institutional momentum is accelerating while the connective infrastructure between organizations, sectors and geographies remains weak. Three nations launched their first national men’s health strategies in 18 months. Sport is being formalized…
Massage Makes Me Healthy and Happy Initiative 2026 Trends Initiative Chair: Heather Zdan, Executive Marketing Professional, United States Initiative Vice-Chair: CG Funk, Consultant, United States TREND 1: Manual Lymph Drainage (MLD) Manual Lymph Drainage (MLD) is becoming increasingly popular as both a therapeutic and wellness practice, due to a combination of growing scientific interest, broader clinical integration and cultural wellness trends. Research has documented physiological…
Lifestyle Medicine Initiative 2026 Trends Initiative Co-Chair: Dr. Melissa Sundermann, Double Board-Certified Physician, Lifestyle Medicine Well-Being Coach, Co-Founder of REVIVE, United States Initiative Co-Chair: Prof. Dr. Sunil Kumar, MD, Board-Certified Lifestyle Medicine Physician, United Kingdom TREND 1: Lifestyle Medicine as First-Line Therapy Lifestyle medicine is no longer adjunctive care. In 2026, health systems increasingly deploy evidence-based lifestyle interventions as first-line therapy for cardiometabolic disease, mental health conditions, musculoskeletal…
Inclusive Wellness Initiative 2026 Trends Initiative Chair: Jackie Roby, Executive Leadership Advisor, United States Initiative Vice-Chair: Cherrie Catresse, Wellness Practitioner with Catreese & Co Wellness The language and priorities surrounding diversity, equity and inclusion continue to evolve across the wellness industry. In many regions, shifting political climates and changing workplace dynamics are influencing how organizations approach inclusion, belonging and wellbeing. At the same time, new research…
Hot Springs Initiative 2026 Trends Initiative Chair: Prof. Charles Davidson, Co-Founder, Chairman and Creative Director, Peninsula Hot Springs Initiative Vice-Chair: Mark Hennebry, Chairman, Ensana TREND 1: From Relaxation to Measurable Health Outcomes In 2026, hot spring destinations are moving decisively beyond traditional “relax and unwind” positioning toward measurable health value. Population ageing, increasing prevalence of chronic conditions and stronger emphasis on preventive care across Europe…
Hydrothermal Initiative 2026 Trends Initiative Chair: Don Genders, Founder & CEO, Design for Leisure, United Kingdom Initiative Vice-Chair: Cassandra Cavanah, Founder, Cavanah Communications, United States Hydrothermal bathing has deep cultural roots in many parts of the world, from the thermal traditions of Europe and Asia to Nordic sauna rituals and global spa cultures built around water, heat and recovery. In recent years, however, these practices have…
