[Webinar] Beyond Ice Baths: What Comes Next in Cold Therapy?
Ice baths may be having a social media moment—but are they the best path forward?
While extreme cold plunges dominate wellness headlines, we’re shifting the conversation toward gentler, more inclusive cooling methods—and the often-overlooked importance of rest and recovery in the contrast bathing cycle.
Join us May 13 at 11:00AM ET for “Beyond the Ice: Balancing Heat, Rest, and the Power of Gentle Cooling,” a live webinar exploring how hydrothermal spaces can better support the entire thermal journey—including heat, cooling and rest cycles.
We’ll Explore:
* Why are cooling and rest just as critical as the heat?
* Why do so many people abandon ice baths after a few tries?
* How can we incorporate gentler alternatives like snow rooms, snow showers, cool-air lounges, or misting zones that appeal to more people?
This conversation is for spa professionals, wellness designers, and anyone eager to rethink thermotherapy in a way that feels better, lasts longer, and reaches more people.
Participants:
Don Genders, CEO, Design for Leisure; Chair, GWI Hydrothermal Initiative
Dr. Marcus Coplin, Naturopathic Medical Doctor; President of the Balneology Association of North America; Medical Director for The Springs Resort and Murrieta Hot Springs
Lasse Eriksen, Development Manager, Farris Bad; Head of Norges Badstulaug; VP Aufguss WM (Norway)
To join us May 13, 2025 at 11:00 AM ET, please register: https://zoom.us/meeting/register/wzqNcDXbQkyjI2DfGDtD_g
