Sport and Hospitality Initiative 2026 Trends Initiative Chair: Patricia Ladis, Holistic Physical Therapist, Behavioral Breathing Analyst, Biomechanical Analysis Founder & CEO, WiseBody PT, United States Initiative Vice-Chair: Lynelle Lynch, Owner, Running Y Resort & Bellus Academy, United States The sports hospitality sector is evolving as we enter 2026. Professional athletes are elevating their travel experience to include sleep, movement and dietary priorities. Teams have experts that specialize in creating…























































