Sleep Initiative Trends for 2023

Sleep Initiative 2023 Trends Medical and wellness experts agree: sleep is not just part of a healthy lifestyle; it is the foundation. Moreover, sleeping well is considered the ultimate preventative medicine and contributor to good health, as it is linked to lower body weight, improved mental and physical health, stronger immune systems, and a lower risk of chronic diseases. GWI’s Sleep Initiative forecasts what lies…

Sleep Initiative Trends for 2021

Sleep Initiative 2021 Trends TREND 1: Hotels shift focus to good sleep while traveling Recent research (linked here) shows that an important predictor of hotel guest satisfaction is the guest’s ability to get a great night’s sleep during their stay. What are hotels doing today to promote restful sleep, and what else could/should they be doing to help their guests and their ratings? TREND 2:…

Sleep Initiative Trends for 2022

Sleep Initiative 2022 Trends TREND 1: Hotels increasingly prioritize sleep for travelers Awareness about the importance of sleep has only grown in recent years, and more hotels are stepping up their efforts to help guests truly rest and recharge during their stay. Better sleep in hotels can not only lead to happier, healthier, and more productive guests but also serve as a means of positively…