Must-Reads from the Wellness World (Week of July 18, 2018)

In Mexican Town With Little Water, Coca-Cola Is Everywhere. So Is Diabetes —The New York Times, July 14, 2018 Drinkable water is increasingly scarce in San Cristóbal de las Casas, a mountain town in Mexico where neighborhoods have running water just a few times a week. So, many residents drink Coca-Cola to hydrate, which is easier to find than bottled water and nearly as cheap.…

Cosmetic Surgery for Men Will Rise

There is one particular segment of the wellness industry that is growing fast and that will most likely grow even faster in the years to come: plastic surgery for men. The stigma that has long been associated with it is disappearing, and future growth will be spurred by new attitudes about male grooming and beauty espoused by millennials and younger generations. More “C-level” patients (CEOs,…

Kids of Moms Following 5 Healthy Habits 75% Less Likely to Become Obese

The Wellness MoonshotTM The GWI’s Wellness MoonshotTM: A World Free of Preventable Disease is a global call to action. And new research from Harvard University indicates that tackling the world’s obesity crisis may have much to do with mothers. The large study found that if mothers follow five healthy habits—exercising regularly, eating a healthy diet, maintaining a healthy body weight, consuming moderate levels of alcohol,…

Millennials Reshaping Consumption: The Winners – Small Wellness Companies, Not Big Brands

Monthly Barometer Paul Polman (Unilever’s CEO) recently confessed: “Our biggest threat is that we lose connection with millennials.” Emmanuel Faber (Danone’s CEO) echoes Polman’s concerns: “Millennials want committed brands with authentic products. Natural, simpler, and if possible small, as small as you can.” Millennials, who are now coming of age and approaching their peak earning years, are going to reshape consumption into a much more…

Water Crisis Will Seriously Impact Certain Wellness Tourism Markets

Monthly Barometer Our relative long-term bullishness for Europe is premised upon the following: It is stronger than it seems, but most importantly, it is better placed than most other countries, regions or continents to mitigate the major global risks (like climate change) that is collectively faced. Water is a big case in point. Fresh water availability is changing fast, with water insecurity becoming an increasing…