Last week, the Asian Development Bank (ADB), the large, historical organization that promotes social and economic development across Asia-Pacific, held a webinar on how investing in wellness could speed both economic and social recovery in Asia in the wake of COVID-19.
The economists shared how the wellness economy accounted for an incredible 11% of developing Asia’s gross domestic product in 2017 and how the overall wellness market has been growing about 10% on average in recent years. GWI senior research fellows Katherine Johnston and Ophelia Yeung both participated in the presentation. Read their insights about how Asia can connect wellness to policy and how the ROI can be “very, very high.”
