
IN PARTNERSHIP WITH BDMS WELLNESS CLINIC
Living Well in Thailand
Thailand has long been a top global destination where visitors enjoy its tropical islands, nature sanctuaries, historical and cultural heritage, vibrant urban scenes, and bustling markets. For the Thai people, wellness is deeply embedded in everyday life: from Buddhist spiritual practices and a longstanding martial arts heritage such as Muay Thai, to a cuisine rooted in fresh, natural ingredients and a sophisticated, fast-evolving fitness market. Thailand is also recognized for its world-class wellness retreats and medical tourism offerings. With well-established tourism, healthcare, and wellness sectors, Thailand offers residents and visitors abundant possibilities, as well as diverse and integrated experiences and services, enabling them to live well, become well, and stay well.
THAILAND KEY FACTS
Population
71,668,011 (2024)
Life Expectancy for Men
72.2 years (2023)
Life Expectancy for Women
80.9 years (2023)
Example Modalities
Thai massage
Wellness retreats
Medical wellness
Learn more about this partnership:
Read press release

THAILAND WELLNESS ECONOMY REPORT
This country report is the only detailed measurement of the size of Thailand’s wellness economy, presenting data on its eleven wellness sectors. The report shows the trajectory of the wellness economy in Thailand from 2019 to 2024, as well as subsector details where data are available. It also contains global and regional comparisons to show where Thailand stands vis-à-vis its peers and competitors. This report and its data will be valuable for any businesses and investors who are interested in the opportunities and potential offered by Thailand’s dynamic wellness market.

DOWNLOAD FREE REPORT
WELLNESS ECONOMY BY SECTOR IN THAILAND
The wellness economy, as defined by GWI, is broad and diverse. Its eleven sectors encompass many different types of consumer activities and expenditures, including products, services, travel, and technology. Every country’s wellness economy is unique. Its composition can vary widely from country to country, based on its development history, culture, socioeconomic conditions, and government policy. Below we present Thailand’s top-line wellness economy data and how it ranks globally. More details are available in the downloadable country report.
Thailand Rankings out of 218 countries
KEY WELLNESS EXPERIENCES IN THAILAND

The wellness economy in Thailand is robust, diverse, and resilient. As the Asian travel market accelerated beyond pre-pandemic levels, visitors are eager to visit Thailand for wellness getaways and yoga retreats. In the spa sector, traditional Thai therapies and herbal remedies are often incorporated into treatment programs, and Thai massage has earned global recognition in spa circles worldwide.
Adjacent to its spa sector are medical wellness facilities offering comprehensive preventive health checkups and wellness retreats that meet diverse needs – from longevity and fertility support to heart and brain wellness at the genetic and cellular levels – at cost-effective prices compared to many rival destinations. With all that it has to offer, Thailand stands out as a premier destination for those seeking high-quality, world-class health and wellness experiences at competitive value.
PROVIDED IN PARTNERSHIP WITH BDMS WELLNESS CLINIC
The Global Wellness Institute is grateful to BDMS Wellness Clinic for supporting the development of this country report and making its important Thailand-specific data available to the world.
Thailand has gained international recognition in preventive medical treatments for its quality services at an accessible price. As Thailand’s largest private healthcare network, Bangkok Dusit Medical Services (BDMS) provides advanced medical-based wellness services at the flagship wellness center, BDMS Wellness Clinic. Building on 50 years of tertiary level medical experience from its network of 54 hospitals, BDMS group is extending its strengths and medical expertise to help consumers improve their wellness. Visit the BDMS Wellness Clinic Website.





























































