IN PARTNERSHIP WITH AG7
Living Well in Brazil
As a country of continental proportions, vibrant from north to south and in constant motion, it’s no surprise that Brazil boasts the largest wellness economy in Latin America and the 12th largest in the world. Its nature assets – stretching from beaches and mountains to the Amazon – offer unparalleled wellness experiences, complemented by diverse offerings of spas, resorts, and hotels. Beyond its natural beauty, Brazil stimulates your mind, indulges your senses, and bolsters your mental wellness with an extensive array of historical landmarks, music and arts, cultural events, culinary offerings, and recreational activities, delivered in a festive environment with the welcoming energy of its people. In short, Brazil is synonymous with wellness and living a well life.
BRAZIL KEY FACTS
Population
215,313,498 (2022)
Life Expectancy for Men
69.6 years (2021)
Life Expectancy for Women
76 years (2021)
Example Modalities
Hot springs
Medical & aesthetic spas
Sports & dance
Learn more about this partnership:
Read press release
BRAZIL WELLNESS ECONOMY REPORT
This country report provides a detailed measurement of the size of Brazil’s wellness economy, presenting data on its eleven wellness sectors. The report shows the trajectory of the wellness economy from 2019 to 2022, and subsector details where data are available. It also contains global and regional comparisons to show where Brazil stands vis-à-vis its peers and competitors. This report and its data will be valuable for any businesses and investors who are interested in the opportunities and potential offered by Brazil’s dynamic wellness market.
WELLNESS ECONOMY BY SECTOR IN BRAZIL
The wellness economy, as defined by GWI, is broad and diverse. Its eleven sectors encompass many different types of consumer activities and expenditures, including products, services, travel, and technology. Every country’s wellness economy is unique. Its composition can vary widely from country to country, based on its development history, culture, socioeconomic conditions, and government policy. Below we present Brazil’s top-line wellness economy data and how it ranks globally. More details are available in the downloadable country report.
Brazil Rankings out of 218 countries
KEY WELLNESS EXPERIENCES IN BRAZIL
In Brazil, you can experience wellness no matter your interests and destination: To explore and enjoy nature, to engage in sports adventures, or to rest and reconnect with yourself, in the mist of the Amazon, at one of many hot springs, or a top spa resort in São Paulo or Curitiba. Brazil has long been a leader in beauty – with the 5th largest beauty and personal care market in the world – as well as heathy eating (the world’s 6th largest market) which is embedded in an amazing array of gastronomy offerings. It is also home to the world’s 8th largest thermal/mineral springs market, which, along with its thousands of spas, offer ample destination choices for wellness. The wealth of Brazil’s wellness traditions, healing modalities, and biodiversity promises a unique and authentic wellness experience whether you are a new or repeat visitor.
OTHER GWI RESOURCES & REPORTS FOR BRAZIL
PROVIDED IN PARTNERSHIP WITH AG7
The Global Wellness Institute is grateful to AG7 for supporting the development of this country report and making its important Brazil-specific data available to the world.
Brazil leads the Latin America-Caribbean region in the wellness economy, with beaches, mountains to trek, mineral springs to bath in, and incredible Amazonian adventures to partake. AG7 recognizes the importance of evangelizing and embracing the country’s entire wellness ecosystem. AG7 is the first Wellness Building Platform in Brazil, operating as developers, asset managers, private equity real estate investors and property managers. A pioneer in combining the concepts of health, modern architecture and well-being, AG7 develops and invests in innovative and sustainable housing for families and individuals.
