IN PARTNERSHIP WITH RED SEA GLOBAL
Living Well in the Kingdom of Saudi Arabia
The Kingdom of Saudi Arabia is a vast country with a diverse topography and deep wellness heritage waiting to be explored. A thousand kilometers of beautiful sand stretch along the west coast, while palm oases and mangroves dot the Gulf coast. Living among its patchy forests, mountain ranges, dormant volcanic fields, and vast sand dunes are the Arabian people who have kept indigenous wellness traditions alive – harnessing local plants, fruits, herbs, and grains to maintain good health and treat illnesses. Many of today’s superfoods, super spices, and healthy herbs have been used by the Arabian people for thousands of years to heal ulcers, burns, coughs, and colds. In recent years, the Kingdom has prioritized health and wellness, quality of life, tourism, and economic transformation. Under the government’s 2030 program, the Kingdom is making massive investments in wellness amenities and tourism infrastructure, especially along the Red Sea. Other key investment focuses include empowering arts and culture, promoting sports for all and healthy/active lifestyles, and developing more livable urban areas.
KINGDOM OF SAUDI ARABIA KEY FACTS
Population
36,408,820 (2022)
Life Expectancy for Men
75.6 years (2021)
Life Expectancy for Women
78.8 years (2021)
Example Modalities
Fitness and Sports
Medical Aesthetics
Lifestyle Wellbeing
KINGDOM OF SAUDI ARABIA WELLNESS ECONOMY REPORT
This country report is the first detailed measurement of the size of Saudi Arabia’s wellness economy, presenting data on its eleven wellness sectors. The report shows the trajectory of the wellness economy from 2019 to 2022, and subsector details where data are available. This report and its data will be valuable for any businesses and investors who are interested in the opportunities and potential offered by Saudi Arabia’s dynamic wellness market.
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WELLNESS ECONOMY BY SECTOR IN THE KINGDOM OF SAUDI ARABIA
The wellness economy, as defined by GWI, is broad and diverse. Its eleven sectors encompass many different types of consumer activities and expenditures, including products, services, travel, and technology. Every country’s wellness economy is unique. Its composition can vary widely from country to country, based on its development history, culture, socioeconomic conditions, and government policy. Below we present Saudi Arabia’s top-line wellness economy data and how it ranks globally. More details are available in the downloadable country report.
Saudi Arabia Rankings out of 218 countries
KEY WELLNESS EXPERIENCES
IN THE KINGDOM OF SAUDI ARABIA
Visitors can explore the wilderness of the Kingdom, which is dotted with diverse flora and fauna. The pristine waters of the Gulf and Red Sea, the vast desert areas and dark skies across the Kingdom, the lush mountains in the southwest, and the valleys and oases to the east all provide unique backdrops for wellness experiences, as well as many outdoor recreational and sports activities. One can enjoy the healing modalities of traditional Islamic and Arabic medicine in an authentic, natural, and cultural setting. Nestled within the Prince Mohammad bin Salman Nature Reserve is the dedicated wellness destination AMAALA, scheduled to open in 2025. Partnering with premium wellness brands such as Six Senses, The Four Seasons, Rosewood, Equinox, Jayasom, and Clinique La Prairie, AMAALA will host the world’s most exclusive wellness retreats, enhanced with a plethora of recreational activities and diverse adventure sports, welcoming all who are seeking wellness as an individual or with their families.
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“Saudi Arabia has made wellness a key driver of its Vision 2030 plan to diversify the economy and create new opportunities for its young, energetic population. The Kingdom is reimagining health and wellness through the lens of the luxury transformative traveler. It’s about going further than that conventional spa and wellness offer and weaving in the rich Saudi culture, impressive landscapes and focusing on progressive wellness technologies.”
– Lindsay Madden Nadeau
Senior Director – Wellness Strategy and Development Red Sea Global
OTHER GWI RESOURCES & REPORTS FOR THE KINGDOM OF SAUDI ARABIA
PROVIDED IN PARTNERSHIP WITH RED SEA GLOBAL
The Global Wellness Institute is grateful to Red Sea Global for supporting the development of this country report and making its important Saudi Arabia-specific data available to the world. Red Sea Global (RSG) is a vertically integrated real estate developer with a diverse portfolio across tourism, residential, experiences, infrastructure, transport, healthcare, and services. This includes the luxury regenerative tourism destinations The Red Sea, which began welcoming guests in 2023, and its wellness destination AMAALA, which remains on track to welcome first guests in 2025.
RSG is a cornerstone of Saudi Arabia’s ambition to diversify its economy. Across its growing portfolio of destinations, subsidiaries and businesses, RSG seeks to lead the world towards a more sustainable future, showing how responsible development can uplift communities, drive economies, and enhance the environment. Visit the Red Sea Global Website
