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Mim Senft
Wellness Director, Plus One Health Management
Optum

Mim Senft, CWWS, GBA, AAI, RYT is a Wellness Director for Plus One Health Management, a division of Optum.  She works onsite for one of their leading financial services clients focusing on wellness and benefits programming, communications and strategy.  Prior to joining Plus One, Ms. Senft was the Wellness Coordinator for National Financial Partners (NFP) and worked with more than 70 companies to help them create and grow impactful wellness programs.   In addition to her experience in wellness program design, she has worked with both small employers and large national clients on benefits design and strategy and has more than 20 years of corporate experience.

She is a Certified Worksite Wellness Specialist with the National Wellness Institute (NWI), has earned faculty status with the Wellness Council of America (WELCOA) has her GBA designation through the International Foundation of Employee Benefits, and has her Accredited Adviser in Insurance designation.  She is a former school board member for the Catasauqua School District and a former Vice President of the Board of Directors for Civic Theatre of Allentown.  She is a certified yoga instructor and has a personal interest in strength training.